Hello, I’m Michael.
Nice to meet you.

I’m creative director and part time angling apprentice from Munich. When I’m is not outside trying to catch some nice fish, I’m is most passionate about casting the line for ideas that make people‘s day a little bit brighter.

Starting in 2011 as digital art director at Heye, member of DDB Worldwide, I joined Serviceplan in 2016, where I had a great time and learned a lot about advertising. In 2022 I returned to DDB Germany and I’m currently working for Saatchi & Saatchi.

Just like fishing, creativity requires more than just sitting around and waiting. It requires persistence, patience and insatiable curiosity, wich allowed me to land campaigns for clients like Playmobil, McDonald’s, BMW, MINI, Volkswagen, Bosch, ZDF, Sky and Allianz.

Creative juries also got hooked and acknowledged my work with over 120 awards including Cannes Lions, D&AD, One Show, ADC, LIAA, Eurobest and more.

I’m a member at the Art Directors Club Germany.

Awards

Vita

Creative Director – Saatchi & Saatchi
since Aug 2024

Creative Director – DDB Germany
Feb 2022 - Jun 2024

Creative Director – Serviceplan Group
Jan 2021 - Jan 2022

Senior Art Director – Serviceplan Group
Apr 2018 - Dec 2020

Art Director – Serviceplan Group
Jun 2016 - Mar 2018

Art Director – 19:13
Nov 2015 - May 2016

Art Director Digital – Heye GmbH
Sep 2014 - Okt 2015

Junior Art Director Digital – Heye GmbH
Jan 2013 - Aug 2014

Trainee Art – Red Urban
Apr 2012 – Dec 2012

Intern Art – Red Urban
Oct 2011 – Mar 2012

Apprentice Media Designer – Ströer
Sep 2009 – Aug 2011

Clients

Do YOU REMEMBER TURLA FROM SCRUBS?

What if countries were governed by two presidents instead of one? Would the world be a better place? Maybe. What’s for sure: The presidents would be more relaxed. At least that is one of the benefits that my co-creative director Kornelia Szatko and I have experienced ourselves. We believe in sharing values, sharing responsibilities and sharing a passion for epic skiing fail videos, small racoons and big cats.